Framing 1 Page Business Plan
Overview
Framing has a clear business objective to produce Photography products and services. These products and services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Framing has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Need for professional event and lifestage portraits. This is a critical issue for our selected target market of Parents, adults.
The Value Proposition
Framing is uniquely positioned to deliver value to Parents, adults. "Framing will Capture moment in time in a creative and fun way." In order to be deliver on this value proposition, we Degrees, talent and eye for interesting portraits. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Photography market. We consider our key competitors to be: Tons of Photographers, different how?, similar how?. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Tons of Photographers, different how?, similar how? by Better than competitors because: price, product offerings, styles.
Key Strategies
Over the next 6 months our focus will be to Market business. This task will be undertaken in the context of our broader strategy to Be profitable. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Web site Online proofing and ordering Blog
About this document
Photography Business Plan
This document was created by Marcia of Framing using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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