Moenmo trading 1 Page Business Plan
Overview
Moenmo trading has a clear business objective to distribute Communications services products and services. These products and services have been developed over 3 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Moenmo trading has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as There is a need to purchase airtime conveniently and cheaper. This is a critical issue for our selected target market of Middle aged people.
The Value Proposition
Moenmo trading is uniquely positioned to deliver value to Middle aged people. "Moenmo trading will Provide a service that delivers 100 airtime vouchers to our customers." In order to be deliver on this value proposition, we Our unique system of acquiring clientele gives us an advantage of having customers all the time. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Communications services market. We consider our key competitors to be: Flash, esquire,
. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Flash, esquire,
by Unique data collection of clientele .
Key Strategies
Over the next 6 months our focus will be to Appoint a sales manager. This task will be undertaken in the context of our broader strategy to Develop strategic ways to introduce the new product. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Putting together the IT gurus to create the tool for network building Launch the strategy Start distribution of airtime vouchers
About this document
Communications services Business Plan
This document was created by Enoch of Moenmo trading using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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