Astrify 1 Page Business Plan
Overview
Astrify has a clear business objective to develop and distribute gaming updates and promotional services. These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Astrify has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to manage gaming updates in one convenient location. This is a critical issue for our selected target market of Gamers and gaming organizations.
The Value Proposition
Astrify is uniquely positioned to deliver value to Gamers and gaming organizations. "Astrify will Handles all of a gamers achievements and updates them comprehensively from one location." In order to be deliver on this value proposition, we Our lead acquisition algorithm scans popular sites every hour and sends those leads back to astrify. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have low to no competitors within the gaming updates market. We have to consider our key competitors could possibly be: Tournament Seeker. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Tournament Seeker by A more intuitive format, easier to navigate site layout and includes more events than just tournaments. Not to mention it only competes with one of astrify's services.
Key Strategies
Over the next 6 months our focus will be to showing convenience to target market. This task will be undertaken in the context of our broader strategy to Expand services globally. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Website and App launched 10,000 members 100,000 members
About this document
Online gaming updates Business Plan
This document was created by Matt of Astrify using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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