Hair4u 1 Page Business Plan
Overview
Hair4u has a clear business objective to distribute Hair extensions products. These products have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Hair4u has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Sell good quality hair. This is a critical issue for our selected target market of Ladies between ages of 25 and 45.
The Value Proposition
Hair4u is uniquely positioned to deliver value to Ladies between ages of 25 and 45. "Hair4u will The hair will provide volume, length at very affordable prices." In order to be deliver on this value proposition, we Great customer service. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Hair extensions market. We consider our key competitors to be: Salons, hair shops. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Salons, hair shops by Work with international service providers with good quality products. .
Key Strategies
Over the next 6 months our focus will be to Use social media facebook, twitter, Instagram and whatsapp for marketing , have promotions, have sales like Black Friday special, hand out pamphlets. Do parties to show case the products. . This task will be undertaken in the context of our broader strategy to Introduce hair extension care products. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 50 customers in six months Make revenue of R5000 each month in the first 6 months of operations.Have an e- commerce site in the first month of trading
About this document
Hair extensions Business Plan
This document was created by Thabang of Hair4u using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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