Castens Sodablast 1 Page Business Plan
Overview
Castens Sodablast has a clear business objective to develop, produce, promote and distribute Paint removal services. These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Castens Sodablast has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for a Mobil paint removal service. This is a critical issue for our selected target market of Car restorers and councils.
The Value Proposition
Castens Sodablast is uniquely positioned to deliver value to Car restorers and councils. "Castens Sodablast will Provide paint removal that is quicker and environmentally freindly." In order to be deliver on this value proposition, we We are Mobil and will travel. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Paint removal market. We consider our key competitors to be: Sand blast. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Sand blast by not damaging glass ,chrome or steel. Does not create heat which causes warping .does not remove steels protective coating which slows rusting .
Key Strategies
Over the next 6 months our focus will be to Buy new machine. This task will be undertaken in the context of our broader strategy to Offer new service such as product distribution and sand blasting and undercoating sevice. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain machine Obtain 100 customers Machine paid off
About this document
Paint removal Business Plan
This document was created by Royce of Castens Sodablast using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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