APAC Professional Services 1 Page Business Plan
Overview
APAC Professional Services has a clear business objective to promote Video Conference services. These services have been developed over 12 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
APAC Professional Services has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Adoption of the technology. This is a critical issue for our selected target market of Enterprise & government.
The Value Proposition
APAC Professional Services is uniquely positioned to deliver value to Enterprise & government. "APAC Professional Services will Increase adoption & faster return on investment." In order to be deliver on this value proposition, we Our technology monitors usage daily & send email of daily usage to allocated staff. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Video Conference market. We consider our key competitors to be: Cisco Avaya PexIP. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Cisco Avaya PexIP by We work with the customer and partner to ensure we Taylor the requirements around custom needs .
Key Strategies
Over the next 6 months our focus will be to Gain buy in from all RD
Educate sales & SE teams in each country. This task will be undertaken in the context of our broader strategy to Expand the knowledge of what PS we offer
How & when to sell PS. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: RD buy in for each country PS champion in each country Increase PS knowledge for all Sales & SE teams
About this document
Video Conference Business Plan
This document was created by Nilanga of APAC Professional Services using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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