Doll Factory Photography 1 Page Business Plan
Overview
Doll Factory Photography has a clear business objective to develop, produce, promote and distribute Vintage photography services. These services have been developed over 1 week with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Doll Factory Photography has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Confidence in women. This is a critical issue for our selected target market of Women.
The Value Proposition
Doll Factory Photography is uniquely positioned to deliver value to Women. "Doll Factory Photography will Create beautiful images to express and identify your true inner self and transform those dreams into reality." In order to be deliver on this value proposition, we Doll factory dares to be different and creates wild and glamorous images beyond your expectations. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Vintage photography market. We consider our key competitors to be: Red leopard photography And Vintage glamour photography . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Red leopard photography
Vintage glamour photography by Unique images that haven't been seen before . One step further .
Key Strategies
Over the next 6 months our focus will be to Purchase/ rent camera
Dslr course October . This task will be undertaken in the context of our broader strategy to Build a portfolio
Create a home studio . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Purchase camera , Complete courses, Build portfolio , studio, advertise, build client base, become involved in related events, promote , grow, tour
About this document
Vintage photography Business Plan
This document was created by Ash of Doll Factory Photography using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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