Achme 1 Page Business Plan
Overview
Achme has a clear business objective to distribute Mobile Phones services. These services have been developed over 1 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Achme has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Low penetration of smartphones. This is a critical issue for our selected target market of Middle classes & business people.
The Value Proposition
Achme is uniquely positioned to deliver value to Middle classes & business people. "Achme will Deliver latest phones with great customer service." In order to be deliver on this value proposition, we Be sole distributer in market. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Mobile Phones market. We consider our key competitors to be: Incumbent mobile companies . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Incumbent mobile companies by Local network of agents .
Key Strategies
Over the next 6 months our focus will be to Hire local agents. This task will be undertaken in the context of our broader strategy to Target 100,000 ghc revenue . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Sign up as a reseller Bring on board local managers Sell to 50 customers
About this document
Mobile Phones Business Plan
This document was created by Ben of Achme using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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