Sari-sari store 1 Page Business Plan
Overview
Sari-sari store has a clear business objective to develop, produce, promote and distribute Filipino grocery store products. These products have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Sari-sari store has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Not 100% will be patronized the Filipino product on that location. This is a critical issue for our selected target market in aurora Ontario.
The Value Proposition
Sari-sari store is uniquely positioned to deliver value to Filipino people. "Sari-sari store will have a Superb service , unique and quality product,." In order to be deliver on this value proposition, we We have a clean good ambiance and hard to find Filipino product that we can offer. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Filipino grocery store market. We consider our key competitors to be: Small convenience store in that area . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Small convenience store in that area by We are the only store that can offer a Filipino product.
Key Strategies
Over the next 6 months our focus will be to Best Filipino product
One stop shop
Fast and friendly staff
Clean and good ambiance . This task will be undertaken in the context of our broader strategy to Launch another new product
Attract other customer
Offer a Filipino food. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain new potential customer Launch new product Clean store and Quality product services
About this document
Filipino grocery store Business Plan
This document was created by John of Sari-sari store using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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