Travel Feed 1 Page Business Plan
Overview
Travel Feed has a clear business objective to produce, promote and distribute News about travel products and services. These products and services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Travel Feed has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Offer a rapid answer to most common travel problems. This is a critical issue for our selected target market of Italian travelers and tourists.
The Value Proposition
Travel Feed is uniquely positioned to deliver value to Italian travelers and tourists. "Travel Feed will Resolve the problems that a tourist meet while organising online his next travel." In order to be deliver on this value proposition, we'll be tempestive on publishing and about keyword analisys of tourists needs. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the News about travel market. We consider our key competitors to be: Turisti per caso, Wikitravel. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Turisti per caso
Wikitravel by Focus on problem solving while give entertatinment and the possibility to finalize travel organization with partners offers.
Key Strategies
Over the next 6 months our focus will be to Publish travel news, how to guides, infographics and ebooks to engage travellers. This task will be undertaken in the context of our broader strategy to Starting sell ebooks and travel packages to readers. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 100mila unique users per month ecommerce opening Break even point
About this document
News about travel Business Plan
This document was created by Domenico of Travel Feed using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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