Eagle Teamware 1 Page Business Plan
Overview
Eagle Teamware has a clear business objective to develop, produce, promote and distribute Team apparel products and services. These products and services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Eagle Teamware has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Lowing the overal cost to each player. This is a critical issue for our selected target market of Long Island Soccer Teams.
The Value Proposition
Eagle Teamware is uniquely positioned to deliver value to Long Island Soccer Teams. "Eagle Teamware will Lower the cost to players and parents by off setting the cost through sponsors." In order to be deliver on this value proposition, we By allocating a percentage of the sponsorship to each player we can drastically reduce team costs. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Team apparel market. We consider our key competitors to be: None. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with None by We offer a unique service that lowers the cost of the soccer uniform taking away the painstaking uniform orders from the players/coaches and committees .
Key Strategies
Over the next 6 months our focus will be to Through constantly promoting the company we will grow using low cost alternatives to soccer apparel . This task will be undertaken in the context of our broader strategy to We will market through social media and local events to grow our sponsor pool to offer a lower cost service/product . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Gain Sponsors Gain clubs Order/deliver completed uniforms
About this document
Team apparel Business Plan
This document was created by Gary of Eagle Teamware using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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