A2zAuto service 1 Page Business Plan
Overview
A2zAuto service has a clear business objective to promote Quality Auto repair at Discounted pricing. services. These services have been developed over 6 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
A2zAuto service has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Same day service in most cases.. This is a critical issue for our selected target market of Low to mid level income families..
The Value Proposition
A2zAuto service is uniquely positioned to deliver value to Low to mid level income families.. "A2zAuto service will We take pride in our work, guaranteed 20% cheaper than our competition.." In order to be deliver on this value proposition, we Minimum parts price mark up. Pass the savings on to the customer.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
There are several auto repair facilities in the area, they tend to be over priced and more profit driven than the love of the service provided. by We don't try to make a large profit on each job so we can sell additional services to the same client or get repetitive business. Give them the more for the money..
Key Strategies
Over the next 6 months our focus will be to Advertise more, offer promotional specials like free towing with repairs,referring friend incentives.. This task will be undertaken in the context of our broader strategy to Apply for dealers license to offer affordable vehicles to public.2,500.00 or less.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Aquire a permanent address Purchase more technical equip.like alignment machines,tire machines, more hoist,ect Aquire dealers license expand our services to other aspects of auto care like painting customizing ,window tinting and auto detailing
About this document
Quality Auto repair at Discounted pricing. Business Plan
This document was created by Clyde of A2zAuto service using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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