Finer Threads 1 Page Business Plan

Name Brand clothing wear Business Plan

Finer Threads 1 Page Business Plan

Overview

Finer Threads has a clear business objective to distribute Name Brand clothing wear products. These products have been developed over 0 months with a core focus on addressing the key customer needs and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Finer Threads has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Buying vintage and name brand products for less. This is a critical issue for our selected target market of Quality over quantity.

The Value Proposition

Finer Threads is uniquely positioned to deliver value to Quality over quantity. "Finer Threads will Delivers products that standout for half the cost." In order to be deliver on this value proposition, we We find sought after products weekly to update our storefront with some of the most sought after items. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Name Brand clothing wear market. We consider our key competitors to be: The real real
< br />Burberry
< br />Ralph Lauren
< br />Prada
< br />Brooks Brothers
< br /> . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with The real real
< br />Burberry
< br />Ralph Lauren
< br />Prada
< br />Brooks Brothers
< br /> by Same quality , lower cost to obtain .

Key Strategies

Over the next 6 months our focus will be to Spread word of our place in the online boutique market
< br />
< br />Obtain new goods that meet people's wants and needs . This task will be undertaken in the context of our broader strategy to Grow my business by expanding products
< br />
< br />Increase revenue by keeping costumes happy and returning . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 50 customers Add 10 new products a month Make $300/ month

About this document
Name Brand clothing wear Business Plan
This document was created by Kimberlee of Finer Threads using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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