Rossi Air Conditioning & Heating Inc. 1 Page Business Plan
Overview
Rossi Air Conditioning & Heating Inc. has a clear business objective to develop, produce, promote the installation and repair of HVAC & Refrigeration Equipment These services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Rossi Air Conditioning & Heating Inc. has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for energy efficient products. This is a critical issue for our selected target market of New Home owners.
The Value Proposition
Rossi Air Conditioning & Heating Inc. is uniquely positioned to deliver value to New Home owners. "Rossi Air Conditioning & Heating Inc. will Provide a reliable and on time service." In order to be deliver on this value proposition, we Because we are a one man show we can keep costs down while providing exceptional service. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Repair and Install HVAC & Refrigeration Equipment market. We consider our key competitors to be: Stan Gelber and Sons, Lane, Frenchy. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Stan Gelber and Sons, Lane, Frenchy by Because we are a smaller company we can keep costs low and give greater attention to our customer base.
Key Strategies
Over the next 6 months our focus will be to Begin sales of high efficiency equipment . This task will be undertaken in the context of our broader strategy to Grow customer base outside of Nassau county. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 50 new customers in six months Grow profits to $100,000 in 18 months Hire a sub contractor for installs in one year
About this document
Repair and Install HVAC & Refrigeration Equipment Business Plan
This document was created by Joseph of Rossi Air Conditioning & Heating Inc. using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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