XRF Sales and Consulting 1 Page Business Plan
Overview
XRF Sales and Consulting has a clear business objective to develop, produce, promote and distribute Material analysis instrumentation products and services. These products and services have been developed over One month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
XRF Sales and Consulting has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Speed of analysis, depth of information. This is a critical issue for our selected target market of Commodities market.
The Value Proposition
XRF Sales and Consulting is uniquely positioned to deliver value to Commodities market. "XRF Sales and Consulting will Provide a product that increases productivity and product quality at the same time for a phenomenal price." In order to be deliver on this value proposition, we The products incorporate specific patented features which provide process advantages and provide exact control over process variables not available in competitive products. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Material analysis instrumentation market. We consider our key competitors to be: Katana X, Claisse, XRF Scientific, Fluxana, Horiba, Bruker. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Katana X, Claisse, XRF Scientific, Fluxana, Horiba, Bruker by Novel approach to the key processes used to provide relevant data to the end user.
Key Strategies
Over the next 6 months our focus will be to Lead generation through Internet advertising. This task will be undertaken in the context of our broader strategy to Create revenue from leads for existing products. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Collect 100 leads Convert 20 into sales Make $ 150,000
About this document
Material analysis instrumentation Business Plan
This document was created by Laura of XRF Sales and Consulting using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment