ACES 1 Page Business Plan
Overview
ACES has a clear business objective to develop, produce, promote and distribute Consumer Electronics products and services. These products and services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
ACES has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Keeping product cost down while having enough stock. This is a critical issue for our selected target market of Consumers and businesses customers.
The Value Proposition
ACES is uniquely positioned to deliver value to Consumers and businesses customers. "ACES will Provide industry leading customer service and product knowledge every day." In order to be deliver on this value proposition, we Train each employee for a month before being allowed on the sales floor for the specific product line. Also, be industry certified for installation and repair of each product.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Consumer Electronics market. We consider our key competitors to be: Best Buy, Conns, Sears and Walmart. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Best Buy, Conns, Sears and Walmart by Unique shopping experience where the customers feel they are talking to their friends and family for purchasing the right product without the pressure feel..
Key Strategies
Over the next 6 months, our focus will be to Open 4 retail locations.
< br />Redesign website.
< br />Add more product offerings.. This task will be undertaken in the context of our broader strategy to Expand our retail locations throughout 2 states. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Redesign website Open retail locations Launch new manufacturer product lines
About this document
Consumer Electronics Business Plan
This document was created by Gerald of ACES using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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