Strategyhq 1 Page Business Plan
Overview
Strategyhq has a clear business objective to promote Marketing direction and oomph services. These services have been developed over 3months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Strategyhq has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to work out what marketing to do and how. This is a critical issue for our selected target market of Mid sized growth businesses.
The Value Proposition
Strategyhq is uniquely positioned to deliver value to Mid sized growth businesses. "Strategyhq will Marketing what and how." In order to be deliver on this value proposition, we Human based design thinking approach - chat, research, test out ideas and then build a strategy. All back with a lot of in the ground hands on know how. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Marketing direction and oomph market. We consider our key competitors to be: Every marketing and business agency as well as coack. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Every marketing and business agency as well as coack by Hands on
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Key Strategies
Over the next 6 months, our focus will be to Get collateral up and out. This task will be undertaken in the context of our broader strategy to Hire a second person. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Have a steady stream of bookings Be proud of what I do Develop others through my learning
About this document
Marketing direction and oomph Business Plan
This document was created by Ash of Strategyhq using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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