Frais legumes 1 Page Business Plan

Organically grown foods. Business Plan

Frais legumes 1 Page Business Plan

 

Overview

Frais legumes has a clear business objective to develop, produce, promote and distribute Organically grown foods. products and services. These products and services have been developed over 6months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Frais legumes has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to produce clean foods and promote healthy living.. This is a critical issue for our selected target market of Common Kenyan citizens..

The Value Proposition
 

Frais legumes is uniquely positioned to deliver value to Common Kenyan citizens.. "Frais legumes will Provide a service that delivers quality organically grown food right at your door step whenever you need it.." In order to be deliver on this value proposition, we We have a constant supply of our produce and able staff members to offer the service to you whenever you need it.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

 

Competitors

We have a number of competitors within the Organically grown foods. market. We consider our key competitors to be: Kenya organic markets. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Kenya organic markets. by Researched ways to produce good quality foods for human consumption. .

Key Strategies

Over the next 6 months, our focus will be to Train more people on how to farm and produce organically produced foods and also their benefits as compared to foods grown using chemicals. . This task will be undertaken in the context of our broader strategy to Start on value addition of our produce and expand into new markets. . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch new products. Increase on our supply outlets to reach out to more customers. Value addition and training new farmers on organic farming.

About this document
Organically grown foods. Business Plan
This document was created by Jane of Frais legumes using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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