Kake 'N' A Jar Bar 1 Page Business Plan

Party in your mouth in a jar Business Plan

Kake 'N' A Jar Bar 1 Page Business Plan

 

Overview

Kake 'N' A Jar Bar has a clear business objective to distribute the Poetik Kake experiences with products and services on the road. These products and services have been developed over 5 years with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a Kake 'N' A Jar Bar food truck. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.

The Customer

Kake 'N' A Jar Bar has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as there aren't many dessert trucks and none that offer what we offer. This is a critical issue for our selected target market of EVERYONE.

The Value Proposition
 

Kake 'N' A Jar Bar is uniquely positioned to deliver value to every and anyone. "Kake 'N' A Jar Bar will bring the Poetik Kake experience to you." In order to be deliver on this value proposition, as Poetik Kakes has been blessing the taste buds of people nationwide, you can now have us at your leisure for any party or event. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

 

Competitors

We have a number of competitors in the bakery market. We consider our key competitors to be: Bakeries. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with bakeries by offering a new Kake experience that can be brought to wherever the party is.

Key Strategies

Over the next 6 months, our focus will be on obtaining a food truck conducive to baking and running the bar. This task will be undertaken in broader context of providing custom desserts at private events. Followed by a nationwide food truck tour. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: 7 fully functional Kake 'N' A Jar Bar food trucks around the nation.

About this document
Party in your mouth in a jar Business Plan
This document was created by Kyla of Kake 'N' A Jar Bar using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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