Smith & Wilder Realty Partners 1 Page Business Plan
Overview
Smith & Wilder Realty Partners has a clear business objective to develop Real estate services. These services have been developed over 1 week with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Smith & Wilder Realty Partners has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Finding affordable, yet beautiful homes throughout our communities. This is a critical issue for our selected target market of Middle class families.
The Value Proposition
Smith & Wilder Realty Partners is uniquely positioned to deliver value to Middle class families. "Smith & Wilder Realty Partners will We invest in properties that eventually become affordable housing for the working class.." In order to be deliver on this value proposition, we Our unique ability to invest in low income properties and convert them in to affordable housing.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Real estate market. We consider our key competitors to be: Berkshire Hathaway Home Services, Compass, DLP Realty. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Berkshire Hathaway Home Services, Compass, DLP Realty by Unique marketing and customer acquisition strategies .
Key Strategies
Over the next 6 months, our focus will be to We will work to grow our cash buyers and motivated sellers list. . This task will be undertaken in the context of our broader strategy to Have ownership of multiple duplexes . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtaining LLC 50 names on cash buyer list First wholesale deal completed
About this document
Real estate Business Plan
This document was created by Khalil of Smith & Wilder Realty Partners using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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