Awkward Access 1 Page Business Plan
Overview
Awkward Access has a clear business objective to promote Maintenance roofing decoration construction services. These services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Awkward Access has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as We will be a one stop shop offering the complete maintenance package to ensure your property survives the harsher than ever winters and massively reduce any major home/commercial improvements by ensuring general wear and tear properties endure are kept to a minimum and nip in the bud and possibilities of major works by regular maintenance and TLC. If it becomes apparent that the scope we aim to maintain is beyond a state of repair,professional, competent advice will be offered to rectify and problem solve.. This is a critical issue for our selected target market of Domestic, Commercial, Retail.
The Value Proposition
Awkward Access is uniquely positioned to deliver value to Domestic, Commercial, Retail. "Awkward Access will One stop shop to maintain and protect your most valued asset to prevent expensive outlay where ever possible.." In order to be deliver on this value proposition, we Extensive experience in both domestic and commercial sectors. A portfolio of qualifications available on request to reassure potential clients of the skill sets we offer. Knowledge, experience and certified qualifications for an array of different access solutions ranging from cherry pickers, mobile tower scaffolding, scissor lift for hard to reach locations which are deemed to be awkward to access which will minimise the need to erect scaffolding which in essence will minimise cost to an absolute minimum and allow our clients to reap the reward of undertaking major maintenance for the benefit of their properties and be better of financially.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Maintenance roofing decoration construction market. We consider our key competitors to be: Higher Access
< br />Sustainability
< br />. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Higher Access
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< br /> by Smaller in size meaning less overheads resulting in cheaper costs.
< br />Direct personal service to one personnel throughout investigation, negotiation and repair.
< br />Post works report with supporting images detailing what, where and how. The three stages of the maintenance/repair.
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Key Strategies
Over the next 6 months, our focus will be to Arrange appointments with potential future clients with an aim to securing contracts cleaning, decorating and maintaining domestic and commercial properties with a view to offer these core services to properties where awkward access is an issue. . This task will be undertaken in the context of our broader strategy to Once the business is establishing itself and there is a continuos work load I aim to offer ongoing quarterly/bi-annual services to maintain certain components of properties example gutter clearance to ensure free flowing to prevent drainage issues, water ingress etc, decoration to protect the external fabrications pre winter to minimise the possibilities of rotting, decay, corrosion and erosion. This will offer the company its bread and butter in terms of annual revenue. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch the business Secure bi-annual/annual contracts Employ 5 working employees
About this document
Maintenance roofing decoration construction Business Plan
This document was created by Robert of Awkward Access using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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