BCM Property 1 Page Business Plan
Overview
BCM Property has a clear business objective to develop, produce, promote and distribute Rental Property, Selling third party property, property developments and property management products and services. These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
BCM Property has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Property developers, property sellers, property buyers and the tenants for both business and residential property.. This is a critical issue for our selected target market of The target market its the locations which are developing rapidly and offer growth potential Iterms of rental demand. Another target market its area where there is economic activity and there is high rental income. Other targeted markets its based on destressed and repossessed properties that can be bought and bargain and offer either capital gain or high rental income..
The Value Proposition
BCM Property is uniquely positioned to deliver value to The target market its the locations which are developing rapidly and offer growth potential Iterms of rental demand. Another target market its area where there is economic activity and there is high rental income. Other targeted markets its based on destressed and repossessed properties that can be bought and bargain and offer either capital gain or high rental income.. "BCM Property will BCM Property will spread risk by offering shares to other potential propert investors. The value proposition is based on offering a complete service in terms of property investments and property management. Another unique value offering is providing guarantees to landlords in terms of rental income in a form of insurance towards tenants payments.." In order to be deliver on this value proposition, we BCM Property will be build by team with different expertive in property investment, management and business managent. Targeting middle class, affordable housing, urbanization and other govermental housing initiative projects will offer great opportunity for growth.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Rental Property, Selling third party property, property developments and property management market. We consider our key competitors to be: Property investors, estate agents and property management organisations. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Property investors, estate agents and property management organisations by Unique business model, a team of expertise who understand different dimensions in real estate.
Key Strategies
Over the next 6 months, our focus will be to To develop property management strategy, to identify and appoint the team to assist In the property investments, i.e legal team, bond originators, estate agents, property developers, marketing, auditors and tax practitioners. . This task will be undertaken in the context of our broader strategy to To build a property portfolio worth at least 10 million rand and to start a property development projects. Another key long term objective is to establish property management team and provide property management services. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Propert investment strategy Property strategic partners and team building. Raising funding from banks and building a business portfolio.
About this document
Rental Property, Selling third party property, property developments and property management Business Plan
This document was created by BCM of BCM Property using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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