Direct Network Enterprise 1 Page Business Plan
Overview
Direct Network Enterprise has a clear business objective to distribute Satellite cable products and services. These products and services have been developed over 1 year 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Direct Network Enterprise has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for cable. This is a critical issue for our selected target market of Small towns.
The Value Proposition
Direct Network Enterprise is uniquely positioned to deliver value to Small towns. "Direct Network Enterprise will Provide multiple options for satellite Cable to our customers." In order to be deliver on this value proposition, we Our willingness to sit down with our customers to understand what it is they are looking for and not just push product on them. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Satellite cable market. We consider our key competitors to be: Directv and dish network. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Directv and dish network by We treat our customers like people and not just another pay check .
Key Strategies
Over the next 6 months, our focus will be to Rebrand the company . This task will be undertaken in the context of our broader strategy to Acquire more contracts . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Make 200 sales this year Acquire prepaid cell phone contract Have 50 employees
About this document
Satellite cable Business Plan
This document was created by Larry of Direct Network Enterprise using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment