Pskyland Developers Limited 1 Page Business Plan
Overview
Pskyland Developers Limited has a clear business objective to develop, produce, promote and distribute Civil Engineering Design and construction products and services. These products and services have been developed over 8 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Pskyland Developers Limited has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Produce affordable but environmental friendly engineering design and solutions. This is a critical issue for our selected target market of Government, investors and developers.
The Value Proposition
Pskyland Developers Limited is uniquely positioned to deliver value to Government, investors and developers. "Pskyland Developers Limited will We provide Eco friendly but very affordable ultra modern safe engineering designs and methods of construction." In order to be deliver on this value proposition, We are well equipped with Engineers, Architects and Technicians with vast years of experience in their various fields. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Civil Engineering Design and construction market. We consider our key competitors to be: Comtran Limited and Micheletti Ghana. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Comtran Limited and Micheletti Ghana by We use modern engineering technology in designing and construction for precision and accuracy but very affordable..
Key Strategies
Over the next 6 months, our focus will be to Send a portfolio of works done and company's profile to various institution both public and private who needs engineering services . This task will be undertaken in the context of our broader strategy to Expand into new markets like road, bridges and culverts designs. Also get into design and fabrication of concrete pre-stressed elements . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Expand the company Introduce new design and construction products Acquire new business prospects out the country and its sub regions
About this document
Civil Engineering Design and construction Business Plan
This document was created by Abel of Pskyland Developers Limited using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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