rashme's craft house 1 Page Business Plan
Overview
rashme's craft house has a clear business objective to develop, produce, promote and distribute pottery products products and services. These products and services have been developed over 3 with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
rashme's craft house has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the pots available are imported from india and other places which are expensive and plain.rashme's pottery house will provide better products at cheaper price. This is a critical issue for our selected target market of every household.
The Value Proposition
rashme's craft house is uniquely positioned to deliver value to every household. "rashme's craft house will provide cheaper,local and environment friendly products." In order to be deliver on this value proposition, we this will be the first of its kind in bhutan where we will provide job opportunities to artists all over the country or even part time jobs for students and its environment friendly and it be passion driven,jobs will be done by people who lovea t. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the pottery products market. We consider our key competitors to be: Products imported from india. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Products imported from india by The products imported from India are plain.We will provide people with beautiful, attractive,localproducts at reasonable price.
Key Strategies
Over the next 6 months, our focus will be to Employ artist who are good at paintings and provide part time jobs for the students. This task will be undertaken in the context of our broader strategy to Expand the market. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: launch new products eg vases and different pottery products employee more people start exporting
About this document
pottery products Business Plan
This document was created by rashme of rashme's craft house using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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