Boubou hotel 1 Page Business Plan
Overview
Boubou hotel has a clear business objective to deliver the Haute Couture Sleep Experience products and services. These experiences were developed with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Boubou hotel has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need to discover their optimised sleep preferences. This is a critical issue for our selected target market of People looking for better/best sleeping conditions.
The Value Proposition
Boubou hotel is uniquely positioned to deliver value to People looking for better/best sleeping conditions. "Boubou hotel will Provide an experience that you want to and can bring home." In order to be deliver on this value proposition, we We offer prompt and reliable delivery of merchandise you want to experience at home; brand new and direct from our partners. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Haute Couture Sleep Experience market. We consider our key competitors to be: Commodity boutique hotels and holiday inn express. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Commodity boutique hotels and holiday inn express by The optimised sleep experience is ensured with customised product selection and impeccable concierge service.
Key Strategies
Over the next 6 months, our focus will be to Appoint supply chain coordinator. This task will be undertaken in the context of our broader strategy to Establish fully furnished hotel rooms; ready for guests to experience. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch hotel with 10 rooms, obtain 50% occupancy (traffic) Make 10 partners, semi-consigning their products at the hotel Launch second hotel with same partners
About this document
Haute Couture Sleep Experience Business Plan
This document was created by Thomas of Boubou hotel using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment