Earning Circle 1 Page Business Plan

Marketing for Authorised Betting Business Plan

Earning Circle 1 Page Business Plan

 

Overview

Earning Circle has a clear business objective to promote Marketing for Authorised Betting services. These services have been developed over 0 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Earning Circle has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need for more traffic into Tim Thorne's authorised betting service. This is a critical issue for our selected target market of anyone wanting to improve their income and quite literally, contribution free, both in terms of finance and activity

The Value Proposition
 

Earning Circle is uniquely positioned to deliver value to anyone wanting to improve their income for literally doing nothing. "Earning Circle will provide an agency service providing closed and agreed clients for Tim Thorne in pursuance of his authorised betting activities at a limited and targeted number per agreed period." In order to be deliver on this value proposition, we our unique limited availability sales programme will guarantee a high level flow of new clients when required and pause allocation of new clients when services are stretched. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

 

Competitors

We have a number of competitors within the marketing for Authorised Betting market. We consider our key competitors to be: It is my belief that whilst there are thousands of marketing professionals and agencies, this is a unique market offering and a very easy sell, so there is little or no competition . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with It is my belief that whilst there are thousands of marketing professionals and agencies, this is a unique market offering and a very easy sell, so there is little or no competition. By conventional belief (and quite rightly) that there is nothing in life for free, but this tax free and personal contribution free offer is almost a free fall sales opportunity .

Key Strategies

Over the next 6 months, our focus will be to implement aggressive marketing via social media offering limited time and availability offer for authorised betting and effectively the most accurate definition of free money amongst other offerings in the (seemingly non-existent) market. This task will be undertaken in the context of our broader strategy to provide a constant flow of clients for the service and only as a separate entity from any of Tim Thorne's operations and only in accordance with workable limits of traffic (accounts active). The number will be set by Tim Thorne. . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Build website and marketing plan Enact marketing plan Gain waiting list of 200 clients ready for agreed monthly drip fees and replenishment

About this document
Marketing for Authorised Betting Business Plan
This document was created by Thomasz of Earning Circle using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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