Zaf Empire Global 1 Page Business Plan

Watches and Consumer Technology Products Business Plan

Zaf Empire Global 1 Page Business Plan

 

Overview

Zaf Empire Global has a clear business objective to distribute Watches and Consumer Technology Products products. These products have been developed over 15 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy, we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers and maintain the existing customers while also making own network by building a team by appointing an agent or stockist in other state in Malaysia. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

Zaf Empire Global has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to offer high quality products and to make repeat customers not only the new customers each time.. This is a critical issue for our selected target market of Watches and gadgets consumers.

The Value Proposition
 

Zaf Empire Global is uniquely positioned to deliver value to Watches and gadgets consumers. "Zaf Empire Global will become the pioneer by promoting newest technology products and offer the lowest price for existing products in the market with high quality products." In order to be deliver on this value proposition, we Our unique skills in advertising and approaches.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

 

Competitors

We have a number of competitors within the Watches and Consumer Technology Products market. We consider our key competitors to be: Existing Wholesaler. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with the price in Lazada and Facebook market by offering cheapest price with high quality products.

Key Strategies

Over the next 6 months, our focus will be to go direct to the source means China in order to get the lowest cost for that particular products such as Naviforce watches, Smart USB charger, powerbank, microphone and any latest or any technologies which is still new or not exist yet in Malaysia market.. This task will be undertaken in the context of our broader strategy to expand into a new market and have my own watches with my own brand on it. I already know how is the process and where to do it. I want to built my own empire and conquer the world's market.. These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Bring new products, create brand awareness through Facebook ads. Maintain the ready stocks availability. Avoid receive many claims for warranty in future.

About this document
Watches and Consumer Technology Products Business Plan
This document was created by Mohamad Fareez of Zaf Empire Global using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.

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