HomeChex 1 Page Business Plan
Overview
HomeChex has a clear business objective to produce Energy reduction planning services.
These services have been developed over 5years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.
Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
HomeChex has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for clear advice and simple instructions. This is a critical issue for our selected target market of The local market.
The Value Proposition
HomeChex is uniquely positioned to deliver value to The local market.
"HomeChex will This is a one stop information shop."
In order to be deliver on this value proposition, we Our intimate knowledge of how the funding model actually works. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Energy reduction planning market. We consider our key competitors to be: Centrica, B&Q, Sainsburys, and Mark Group. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with By not being part of a large organisation we can respond to your needs in a friendly way.
Key Strategies
Over the next 6 months our focus will be to Gain the Green Deal expertise and Accreditation. This task will be undertaken in the context of our broader strategy to Develop a robust structure.
These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Establish a new marketing strategy
Build links with key organisations
About this document
Energy reduction planning Business Plan
This document was created by Bryan of HomeChex using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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