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Sunday, April 7, 2013

de rijdende rekenspecialist 1 Page Business Plan

rekenles aan huis Business Plan

de rijdende rekenspecialist 1 Page Business Plan



Overview

de rijdende rekenspecialist has a clear business objective to develop rekenles aan huis services.

These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and
 align these objectives with clear and measurable development milestones.

Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.

The Customer

de rijdende rekenspecialist has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the level of math is not good at school. This is a critical issue for our selected target market of slowlearners at school.

The Value Proposition

de rijdende rekenspecialist is uniquely positioned to deliver value to slowlearners at school.

"de rijdende rekenspecialist will provide math and readinglessons at your own home."

In order to be deliver on this value proposition, we a direct instruction on a one to one base. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the rekenles aan huis market. We consider our key competitors to be: Private lessons in a safe and familiair surrounding. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with 35 years experience in teaching.


Key Strategies

Over the next 6 months our focus will be to Advertising for 2 months . This task will be undertaken in the context of our broader strategy to 4 private lessons weekly.

These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:

4 students per week
8 students per week


About this document
rekenles aan huis Business Plan
This document was created by margriet of de rijdende rekenspecialist using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.





  

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