Modeling International Direct 1 Page Business Plan
Overview
Modeling International Direct has a clear business objective to promote Professional Modeling Online Agency products and services.
These products and services have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
As a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones.
Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Modeling International Direct has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as We will be formalizing this entire process which desperately needs to be done. Currently models get gouged by agents taking up to 80% of their pay which reflects bad on their performance and industry. We want to protect our models and our customers and make sure every experience shows ultimate class and professionalism.. This is a critical issue for our selected target market of Fortune 500 Marketing Events.
The Value Proposition
Modeling International Direct is uniquely positioned to deliver value to Fortune 500 Marketing Events.
"Modeling International Direct will Our business offers professional models for all types of photo shoots to all size trade show events. All businesses need to market their company, we offer the online platform where you can read and see videos of every model in our company so you feel comfortable you are adding tremendous value to your upcoming event.."
In order to be deliver on this value proposition, we This concept has not hit the Internet yet, we want to simplify even one area of your busy day if possible. We also believe with our amazing list of models we will have to present packaged with our Internet marketing expertise, it's a business waiting to happen.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Professional Modeling Online Agency market. We consider our key competitors to be: No one currently to my knowledge. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with We are the first to take this service and make it available online for a global customer base. .
Key Strategies
Over the next 6 months our focus will be to We have a team of beautiful models that currently work as independent contractors. Our mission is to sign up our core group of models to our website so each model has their own website linked to our main website. We will then use our online marketing techniques to acquire new customers world wide where our customers will be able to choose their models online as well as lock in their contract all via the Internet. As our business grows we will continue adding a larger selection of models for our customers to choose from. The end goal is to be a win/win deal for the customer and models, we only offer top professional models which will help increase their income while receiving a steady work schedule while making it incredibly convenient, fast, and affordable for our customers. . This task will be undertaken in the context of our broader strategy to Once all of the websites are up and running we will then also focus on strengthening the personal brands of each model we have. We will do this by making posters, calendars, and other personalized products they can sell on their websites. We also will offer appearances and autograph signings for our most popular models for special events and/or top customers. .
These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are:
Reach 100 models on website
Reach 1000 customers
About this document
Professional Modeling Online Agency Business Plan
This document was created by Kevin of Modeling International Direct using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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