Sachin Enterprises 1 Page Business Plan
Overview
Sachin Enterprises has a clear business objective to develop, produce, promote and distribute astrology and vastu related products and services. These products and services have been developed over 10 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Sachin Enterprises has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as the need for solutions for producing the solution. This is a critical issue for our selected target market of ladies, students and working class people.
The Value Proposition
Sachin Enterprises is uniquely positioned to deliver value to ladies, students and working class people. "Sachin Enterprises will provide a sevice that provides 16 prospects to our customer everyday." In order to be deliver on this value proposition, our unique lead acquisition algorithm scans LinkedIn each morning and passes those leads to our sales team.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the astrology and vastu related market. We consider our key competitors to be: Bejan Daruwala. Our understanding of these competitors has
been used to refine our strategy and value proposition. We believe that we can compete effectively with Bejan Daruwala by Unique product concept linked with Dr.Jiten Bhatt.
Key Strategies
Over the next 6 months our focus will be to Appoint a Sales Manager. This task will be undertaken in the context of our broader strategy to Expand a new product in medicine. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch new product ;Obtain100 customers every month. Make atleast Rs.150000 per month
About this document
astrology and vastu related Business Plan
This document was created by Sanjiv of Sachin Enterprises using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
No comments:
Post a Comment