Sarah's Courteous Canine 1 Page Business Plan
Overview
Sarah's Courteous Canine has a clear business objective to produce Obedient, Friendly and Balanced dogs. These services have been developed over 5 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Sarah's Courteous Canine has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Canines owners feel that they can take any where who are well behaved and model citizens they can be proud of.. This is a critical issue for our selected target market of Dog owners.
The Value Proposition
Sarah's Courteous Canine is uniquely positioned to deliver value to Dog owners. "Sarah's Courteous Canine will We can teach you to communicate with your dog!" In order to be deliver on this value proposition, We teach your dog to think and want to work with you.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Obedient, happy, balanced, clean market. We consider our key competitors to be: Ellis dog training
Miss behavior. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Ellis dog training
Miss behavior by having experience in conformation, Rally O, Agility, AKC Good citizen.
Key Strategies
Over the next 6 months our focus will be to Market the business via, website, social media, attend events, and handout business cards. This task will be undertaken in the context of our broader strategy to A set of regulars that continues to come back and recommend our company to others. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Teach multiple classes Offer several locations Offer a variety of classes
About this document
Obedient, happy, balanced, clean Business Plan
This document was created by Sarah of Sarah's Courteous Canine using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
No comments:
Post a Comment