Christines 1 Page Business Plan
Overview
Christines has a clear business objective to develop Nail technician services. These services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Christines has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Bargain professional nail service. This is a critical issue for our selected target market of Women.
The Value Proposition
Christines is uniquely positioned to deliver value to Women. "Christines will Provide a professional service that everyone can afford." In order to be deliver on this value proposition, we My business is more about customer satisfaction rather than profit. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Nail technician market. We consider our key competitors to be: UK nails, unique and mystique . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with UK nails, unique and mystique by Unique, professional, cheaper, .
Key Strategies
Over the next 6 months our focus will be to Get my business name out there. This task will be undertaken in the context of our broader strategy to Expand my clientele and services . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Launch business 50 customers Go Worldwide
About this document
Nail technician Business Plan
This document was created by Holly of Christines using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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