K 1 Page Business Plan
Overview
K has a clear business objective to develop, produce, promote and distribute Shoe clean services and products. These services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new service. Whilst our existing services and products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of a new service, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
K has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as En la actualidad el problema lo debe solucionar el cliente por sus propios medios. This is a critical issue for our selected target market of Todo aquel que use S.
The Value Proposition
K is uniquely positioned to deliver value to Todo aquel que use S. "K will El cliente descansa y optimiza su tiempo mientras los expertos solucionan el problema.." In order to be deliver on this value proposition, we Porque somos los únicos, estaremos en los lugares que el cliente frecuenta/necesita y porque ofrecemos el mejor acabado del mercado. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of substitutes competitors within the S clean market. We consider our key competitors to be: Betunes líquidos y en pasta.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Betunes líquidos y en pasta. by Porque nosotros ofrecemos la aplicación del producto y no sólo el producto..
Key Strategies
Over the next 6 months our focus will be to investigación y estudios de mercado y excelente diseno de estación atractiva y confortable Obtendremos capital de inversionistas y capital semilla para poder lanzar K a todo el mercado nacional. This task will be undertaken in the context of our broader strategy to Nos expandiremos a más partes del territorio nacional además ahora a mercados internacionales por medio del sistema de franquicias.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Dificultar entrada de competencia Franquiciar nacional e internacional Ser líder en el mercado
About this document
S clean Business Plan
This document was created by P of K using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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