Franks 1 Page Business Plan
Overview
Franks has a clear business objective to develop Food products and services. These products and services have been developed over years of various restaurant management and a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Franks has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Lack of quality eateries in the area. This is a critical issue for our selected target market of Middle class families.
The Value Proposition
Franks is uniquely positioned to deliver value to Middle class families. "Franks will Top quality food at an affordable price." In order to be deliver on this value proposition, we Innovation and a historic building. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Food market. We consider our key competitors to be: The feedlot, family table, rancho grande. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with The feedlot, family table, rancho grande by Better food and service.
Key Strategies
Over the next 6 months our focus will be to Create new dishes to serve and keep customers coming back. This task will be undertaken in the context of our broader strategy to Create the best burger in iowa. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Top restaurant in Atlantic Best burger in iowa Best known steakhouse
About this document
Food Business Plan
This document was created by Kyle of Franks using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment