SE Stage Lighting and Design 1 Page Business Plan
Overview
SE Stage Lighting and Design has a clear business objective to develop, produce, promote and distribute Stage Lighting and Design products and services. These products and services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
SE Stage Lighting and Design has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The cost of stage lighting and lack of stage lighting design ideas. This is a critical issue for our selected target market of Lighting directors of venues.
The Value Proposition
SE Stage Lighting and Design is uniquely positioned to deliver value to Lighting directors of venues. "SE Stage Lighting and Design will Hire our high quality lighting and you don't have the cost of units or maintenance." In order to be deliver on this value proposition, we We have been on the side where we can't afford so we know what it is like, all the managers of SE Stage Lighting and Design have been in stage management and design since 14-15. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Stage Lighting and Design market. We consider our key competitors to be: Rock tech
Momentum AV
Viking Stage Lighting. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Rock tech
Momentum AV
Viking Stage Lighting by All others are based either very northern or very southern. We are based in the midlands and will not only offer dry hire but will offer consultancy and design as well.
Key Strategies
Over the next 6 months our focus will be to Find regular customers that trust our stage design ideas. This task will be undertaken in the context of our broader strategy to Have to expand the staff and stock team due to the amount of custom we are getting. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: First Hire Newer/Better units Lead large event
About this document
Stage Lighting and Design Business Plan
This document was created by Stephen of SE Stage Lighting and Design using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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Stage Lighting We got a couple of these to add to our band's stage lights. We use them more like accent lights. They're small and really affordable. We like them.
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