Store planning 1 Page Business Plan
Overview
Honey Bees has a clear business objective to distribute Cloths Diapers and Eco-friendly products. Their products have been chosen over careful selection and planning with a core focus on addressing key customer problems and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Honey Bees will be created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem is the need of an economical and environmental option to parenting that is affordable and easily sustainable. This is a critical issue for our selected target market of families.
The Value Proposition
Honey Bees is uniquely positioned to deliver value to parents and families. "Honey Bees will provide eco-friendly products that are safe for babies and children to our community." In order to deliver on this value proposition, we will continually engage the community and monitor the ever changing market of sustainable products to meet the needs of our community. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Cloths Diapers and Eco-friendly products market. We consider our key competitors to be those who are more easily accessible such as big box stores. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete with these stores by being a local hometown store who extends their services to families all over the U.S. Offering online services and very accessible customer service.
Key Strategies
Over the next 6 months our focus will be to find a market, study the need for such market in the local area, and learn how to grow a business. This task will be undertaken in the context of our broader strategy to a learn how to manage and start a store. We have to learn what it takes to run such a business and begin planning. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next few years are: Complete plans for a store, find a location and investor, and open a store.
About this document
Cloths Diapers and Eco-friendly products Business Plan
This document was created by Marketia of Store planning using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment