TAP 1 Page Business Plan
Overview
TAP has a clear business objective to develop, produce, promote and distribute Ayurveda products meditation camps healthy lifestyle workshops products and services. These products and services have been developed over 3 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
TAP has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Health for life. This is a critical issue for our selected target market of Organizations.
The Value Proposition
TAP is uniquely positioned to deliver value to Organizations. "TAP will Improve excellence in self." In order to be deliver on this value proposition, we Authentic knowledge time tested. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Ayurveda products meditation camps healthy lifestyle workshops market. We consider our key competitors to be: Healthy living organizations. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Healthy living organizations by Unique time tested authentic knowledge.
Key Strategies
Over the next 6 months our focus will be to Marketing team. This task will be undertaken in the context of our broader strategy to Expand workshops to different groups. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Great website Group based marketing strategies Group based workshops
About this document
Ayurveda products meditation camps healthy lifestyle workshops Business Plan
This document was created by Amit of TAP using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment