TEK Freight Capital 1 Page Business Plan
Overview
TEK Freight Capital has a clear business objective to promote Transportation Logistics services. These services have been developed over 7 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
TEK Freight Capital has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Cost and timely service. This is a critical issue for our selected target market of Shippers and 3PL's.
The Value Proposition
TEK Freight Capital is uniquely positioned to deliver value to Shippers and 3PL's. "TEK Freight Capital will We will increase your savings while maintaining timely delivery." In order to be deliver on this value proposition, we Our solid Rail and LTL contracts combined with customer service. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Transportation Logistics market. We consider our key competitors to be: Ch Robinson, JB Hunt and FedEx Freight . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Ch Robinson, JB Hunt and FedEx Freight by Dedication to the customer that the largest companies can not provide. .
Key Strategies
Over the next 6 months our focus will be to Telephone mastery skills combined with Internet marketing and referral prospecting. . This task will be undertaken in the context of our broader strategy to Aquire a larger percentage contract. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Reaching 1 million in revenue 60 Percent or higher contract Achieving independence
About this document
Transportation Logistics Business Plan
This document was created by Timothy of TEK Freight Capital using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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