Free To Be Me 1 Page Business Plan
Overview
Free To Be Me has a clear business objective to develop Theater Based Youth Empowerment services. These services have been developed over 1 year with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Free To Be Me has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as We provide a safe and nurturing alternative to child care with a program designed to assist in a child's personall growth while building self-esteem.. This is a critical issue for our selected target market of Creative noncompetitive school-age children.
The Value Proposition
Free To Be Me is uniquely positioned to deliver value to Creative noncompetitive school-age children. "Free To Be Me will Free to Be Me provides a safe, cooperative environment for children to express themselves in.." In order to be deliver on this value proposition, we We cater to the specific needs of each child as an individual which most programs of its kind do not deliver.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Theater Based Youth Empowerment market. We consider our key competitors to be: After-school enrichment programs, children's theater groups, self- esteem building courses.. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with After-school enrichment programs, children's theater groups, self- esteem building courses. by The educational degrees, training and experience of key personnel should set us apart..
Key Strategies
Over the next 6 months our focus will be to We will begin an advertising campaign which will target major community schools including but not limited to Sherman Oaks Elementary Charter, Carpenter Elementary, Dixie Canyon Elementary, Colfax Elementary, Valley Charter and Millikan Middle School.. This task will be undertaken in the context of our broader strategy to Designing a curriculum that we can market as a product and market to after-school enrichment programs.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Establish clientele Create sellable product Increase profitability
About this document
Theater Based Youth Empowerment Business Plan
This document was created by Jessica of Free To Be Me using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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