T.A.P. Plumbing 1 Page Business Plan
Overview
T.A.P. Plumbing has a clear business objective to develop, produce, promote and distribute Awesome plumbing services services. These services have been developed over 10 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
T.A.P. Plumbing has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Having the right tools for the job. This is a critical issue for our selected target market of Baby boomers.
The Value Proposition
T.A.P. Plumbing is uniquely positioned to deliver value to Baby boomers. "T.A.P. Plumbing will Provide a first class plumbing solution for all your plumbing woes." In order to be deliver on this value proposition, we Our ongoing training and support ensures that our plumbers are fully equipped to deal with all plumbing situations. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Awesome plumbing services market. We consider our key competitors to be: Reynolds plumbing and Active plumbing. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Reynolds plumbing and Active plumbing by delivering Fresh new ideas with fast acting response and action along with building strong long lasting customer relations
Key Strategies
Over the next 6 months our focus will be to Advertise and promote on the web and through letter box drops in areas we service . This task will be undertaken in the context of our broader strategy to Employ qualified plumbers and take on new apprentices . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Reach 12 employes Have an answering service Rank high on google
About this document
Awesome plumbing services Business Plan
This document was created by Brock of T.A.P. Plumbing using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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