Menno's test & tag 1 Page Business Plan
Overview
Jim's test & tag has a clear business objective to develop products and services. These products and services have been developed over 4 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
Menno's test & tag has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Need to use time effectively while on site. This is a critical issue for our selected target market of Commercial and industrial businesses.
The Value Proposition
Menno's test & tag is uniquely positioned to deliver value to Commercial and industrial businesses. "Menno's test & tag will Can test most electrical appliances and exit lights in one visit." In order to be deliver on this value proposition, we Most competitors don't offer all the services that Jims offers. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Test & tag market. We consider our key competitors to be: GV test and tag. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with GV test and tag by Unique services .
Key Strategies
Over the next 6 months our focus will be to Door knock and market the business name to get new clients. This task will be undertaken in the context of our broader strategy to Push other services to current and new clients. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Monthly income to increase to $5,000-$7,000 by feb 2014 Monthly income to increase to $8,000-$12,000 by EOY 13-14 Business net profit within 3 months
About this document
Test & tag Business Plan
This document was created by Melissa of Menno's test & tag using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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