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Wednesday, October 2, 2013

Ro and Co Bakers 1 Page Business Plan

Healthy Raw and Baked Goods Business Plan

Ro and Co Bakers 1 Page Business Plan



Overview

Ro and Co Bakers has a clear business objective to produce Healthy Raw and Baked Goods products and services. These products and services have been developed over 2 months with a core focus on addressing the key customer problem and associated opportunities.

The Business Objectives

When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.

The Customer

Ro and Co Bakers has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to travel far to our home based location to acquire goods that we set at a minimum purchase quantity.. This is a critical issue for our selected target market of Healthy eating vegans.

The Value Proposition

Ro and Co Bakers is uniquely positioned to deliver value to Healthy eating vegans. "Ro and Co Bakers will Provide a healthy alternative to eating." In order to be deliver on this value proposition, we We deliver quality, delicious yet healthy sweets for the health conscious, vegetarian and vegan community.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.

Competitors

We have a number of competitors within the Healthy Raw and Baked Goods market. We consider our key competitors to be: Socially Vegan Cupcakes, Vegan Teahouse, . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Socially Vegan Cupcakes, Vegan Teahouse, by Unique service where we customise to a wide range of dietary requirements whilst providing health-conscious and vegan delights..


Key Strategies

Over the next 6 months our focus will be to Appointing a third employee to do deliveries will be the next step. This will minimise time spent travelling. We need to make enough money to be able to pay the driver sufficiently. . This task will be undertaken in the context of our broader strategy to To open up a cafe that serves customers who want to eat healthy and delicious raw and baked goods. . These strategies are a tactical implementation of our overall business goal as outlined above.

Milestones

Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain 1000 customers Obtain 10 new stockists Launch a cafe

About this document
Healthy Raw and Baked Goods Business Plan
This document was created by Christine of Ro and Co Bakers using the 5 minute Busine
ss Plan App. This technology and approach is powered by HyperQuestions.

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