The Cleaning Consultant 1 Page Business Plan
Overview
The Cleaning Consultant has a clear business objective to develop, produce, promote and distribute Commercial Cleaning Services services. These services have been developed over 12 years with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to acquire new customers. Customer acquisition is considered to be the critical activity and we are seeking to grow the number of customers. We understand that customer growth could be at the expense of profitability, and that there is a cost associated with customer acquisition. Our long term objective is to build a clear customer acquisition process.
The Customer
The Cleaning Consultant has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Cleaning issues. This is a critical issue for our selected target market of Commercial businesses.
The Value Proposition
The Cleaning Consultant is uniquely positioned to deliver value to Commercial businesses. "The Cleaning Consultant will Provide a service that will minimize the customers inconvenience." In order to be deliver on this value proposition, we Quality control and customer interaction to provide feedback on services performed. Interaction by the customer and service provider.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Commercial Cleaning Services market. We consider our key competitors to be: Jani-King, Coverall, Vanguard. . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Jani-King, Coverall, Vanguard. by Expertise and customer service.
Key Strategies
Over the next 6 months our focus will be to Solicit more customers/clients. This task will be undertaken in the context of our broader strategy to Acquire 50 additional customers to sell accounts. . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Customer Service Plan Extensive Employee Training Quality Control
About this document
Commercial Cleaning Services Business Plan
This document was created by Billy of The Cleaning Consultant using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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