Northeast Reeds 1 Page Business Plan
Overview
Northeast Reeds has a clear business objective to produce Oboe Reeds handmade products. These products have been developed over 1 month with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
Northeast Reeds has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as High quality musical supplier. This is a critical issue for our selected target market of College musicians and oboists.
The Value Proposition
Northeast Reeds is uniquely positioned to deliver value to College musicians and oboists. "Northeast Reeds will Professional product for amateurs." In order to be deliver on this value proposition, we Profound orchestral experience. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Oboe Reeds handmade market. We consider our key competitors to be: Dunkel Reeds. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Dunkel Reeds by Better quality.
Key Strategies
Over the next 6 months our focus will be to Secure suppliers. This task will be undertaken in the context of our broader strategy to Expand into a new product. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Sell 100 reeds Launch signature series
About this document
Oboe Reeds handmade Business Plan
This document was created by Pierre of Northeast Reeds using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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