Wheelchair Boot Inc. 1 Page Business Plan
Overview
Wheelchair Boot Inc. has a clear business objective to develop, produce, promote and distribute Leg warmer for wheelchairs products. These products have been developed over Two months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Wheelchair Boot Inc. has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The problem is to help keep them warm when needed.. This is a critical issue for our selected target market of (Boot) leg warmers.
The Value Proposition
Wheelchair Boot Inc. is uniquely positioned to deliver value to (Boot) leg warmers. "Wheelchair Boot Inc. will This wheelchair boot besides it keeping you warm, you can carry things inside the boot.." In order to deliver on this value proposition, we make it easy for the person in the chair to have choices.. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Leg warmer for wheelchairs market. We consider our key competitors to be: Amozon.com www.wheelchairpro.co. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Amozon.com www.wheelchairpro.co by It Carring with you, so you can use it anytime, plus our company can advertise on it, or differant desings, colors, on the front area.
Key Strategies
Over the next 6 months our focus will be to Running a radio add for people in wheelchairs ,the first five get one free. Talk to hospitals about carrying the product.. This task will be undertaken in the context of our broader strategy, after getting started the company will do everying in house.. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Finish product Get every hospital in the USA. Get our shop
About this document
Leg warmer for wheelchairs Business Plan
This document was created by Paul of Wheelchair Boot Inc. using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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