Eyden's Virgin Boutique 1 Page Business Plan
Overview
Eyden's Virgin Boutique has a clear business objective to distribute Virgin Hair products and services. These products and services have been developed over 6 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow profitability. It is critical that we balance revenue growth with the growth in our cost base. Whilst the desire for profitable growth may constrain our growth rate, it is more important that revenue growth in isolation.
The Customer
Eyden's Virgin Boutique has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as Healthy hair!. This is a critical issue for our selected target market of Women, children, natural hair care stylist.
The Value Proposition
Eyden's Virgin Boutique is uniquely positioned to deliver value to Women, children, natural hair care stylist. "Eyden's Virgin Boutique will Provide the best virgin hair and products all around." In order to be deliver on this value proposition, we Our hair isn't the typical beauty supply store it is top quality and last over a years time. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Virgin Hair market. We consider our key competitors to be: Anybody that sales virgin hair is a competitor . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Anybody that sales virgin hair is a competitor by The softest, purest virgin hair being offered .
Key Strategies
Over the next 6 months our focus will be to Promote my product, create flyers, have seminars . This task will be undertaken in the context of our broader strategy to Upgrade my product, create new hair products, open a salon or boutique . These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Obtain at least 100 new customers Build at least 50-75 new clientele Launch new products
About this document
Virgin Hair Business Plan
This document was created by Desiria of Eyden's Virgin Boutique using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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