Ping tracker 1 Page Business Plan
Overview
Ping tracker has a clear business objective to distribute Person tracking device products and services. These products and services have been developed over 2 Months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to launch a new product. Whilst our existing products have been useful for testing the customer problem, new products are required to fully capitalise on our business potential. Our growth path is clearly oriented around the addition of new products, the development of these new products and the subsequent marketing of these. It is understood that costs will be associated with product development and marketing and these have been allowed for in our budget.
The Customer
Ping tracker has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need for children to notify parents in an emergency and for parents to locate the child. This is a critical issue for our selected target market of Children aged between 5 and 10 year old, elderly and persons with mental illness.
The Value Proposition
Ping tracker is uniquely positioned to deliver value to Children aged between 5 and 10 year old, elderly and persons with mental illness. "Ping tracker will Provides a product and service which every parent would consider." In order to be deliver on this value proposition, we Our unique tracking watch is the smallest in the world, making it ideal for children. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Person tracking device market. We consider our key competitors to be: Copy cat companies . Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with Copy cat companies by First to market.
Key Strategies
Over the next 6 months our focus will be to Obtain Indonesian communication authority . This task will be undertaken in the context of our broader strategy to Develop new product designs
. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: Finalise telco partner company Finalise distribution partner Obtain communications approval
About this document
Person tracking device Business Plan
This document was created by Callum of Ping tracker using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
Plan your next project at http://www.chartgantt.com for the best excel gantt charts.
No comments:
Post a Comment