iKafe Bloomington 1 Page Business Plan
Overview
iKafe Bloomington has a clear business objective to develop, produce, promote and distribute Buy Sale Repair Unlock products and services. These products and services have been developed over 8 months with a core focus on addressing the key customer problem and associated opportunities.
The Business Objectives
When as a key component of our growth strategy we consider it critical to identify and outline our business objectives, and align these objectives with clear and measurable development milestones. Our key long term business objective is to grow revenue. Rapid revenue growth is considered the most critical and measurable business goal. At this stage of our development, we consider this to be more important than profitability growth, although both are important long term objectives.
The Customer
iKafe Bloomington has been created with a clear focus on the needs of our customers. Through a structured customer discovery process, we have validated the key customer problem as The need to advertise more so the public knows what we do and what kind of store we are!. This is a critical issue for our selected target market of All the public!.
The Value Proposition
iKafe Bloomington is uniquely positioned to deliver value to All of the public!. "iKafe Bloomington will $Buy$ used mobile devices so when you buy a new one you don't have to just recycle it or risk your life on the web to sale it! We also will repair your device cheaper then any other store even when they say its impossible to fix just to sale you another phone, and we will unlock it if you decide to switch to another carrier without signing a contract." In order to be deliver on this value proposition, we are faster and extremely cheaper on repairs! Plus we pay more then any other store "Gamestop" for example!. This capability has taken considerable time and resources to develop and forms the cornerstone of our competitive advantage.
Competitors
We have a number of competitors within the Buy & Sale market but not so much in the repair and unlock part of it. We consider our key competitors to be: iMechanic, Mac Experiance, Gamestop, and Echo ATM!. Our understanding of these competitors has been used to refine our strategy and value proposition. We believe that we can compete effectively with iMechanic, Mac Experiance, Gamestop, and Echo ATM! by Doing what other Business's will not, and that is repair all Apple Products, Unlock Devices, and Buy them for a generous price also resale without a contract!
Key Strategies
Over the next 6 months our focus will be to Keep our Prices Down, Produce New Products, & Advertise. This task will be undertaken in the context of our broader strategy to Keep up to date on products for the customer and the public!. These strategies are a tactical implementation of our overall business goal as outlined above.
Milestones
Measurement of the successful implementation of our strategies will be governed by measurable development milestones. The milestones that will be achieved over the next 2 years are: To Keep offering Free Wifi and Coffee, Jailbreak all apple products, Unlock any and all mobile devices, & Move to a bigger location!
About this document
Buy Sale Repair Unlock Business Plan
This document was created by Sergiy of iKafe Bloomington using the 5 minute Business Plan App. This technology and approach is powered by HyperQuestions.
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